Flora, the main tissue model by Delta Paper Mill, has reaffirmed its partnership with broadcaster and model ambassador Serwaa Amihere, renewing her contract in an intimate celebration on the plush Imperial Peking Chinese language Restaurant on Thursday, 20 March 2025.Serwaa Amihere is the model ambassador Flora Tissues, Flora Children, Tango Prime Washing Powder and Prime Choco.
Representing the model for 4 years, Amihere in an interview with Pulse expressed her pleasure concerning the journey and her continued dedication to the model. Reflecting on her expertise, she highlighted the influence of Flora’s road activations, saying,
Each time we have carried out the road activations, they have been superb as a result of I get to see how a lot folks love the model. I underestimated how a lot they use it. We’re in visitors, and we see nearly each automobile has a Flora field of tissues in it. Individuals cease and say, ‘Hey, we use Flora tissues.’ It’s a terrific feeling.
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She additionally shared heartwarming encounters with completely different folks throughout these activations, noting,
You meet all kinds of individuals—professionals, taxi drivers, structural drivers, policemen, navy officers—all telling me they love Flora tissues. It’s very touching.
Talking on her contract renewal, Serwaa expressed her gratitude:
“I’m actually wanting ahead to this new part, and I’m very grateful to the model for believing in me. I stand to be corrected, however I don’t know of any model that has labored with an envoy for 4 years. If there may be, that’s nice, however I imagine I’m the primary. There’s numerous work forward, and I’m wanting ahead to doing much more.”
Commendations for Serwaa’s Dedication
Advertising Supervisor for Flora, Barbara Incoom, praised Serwaa’s onerous work and dedication.
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She places herself into it. Somebody as soon as advised me, ‘Oh, I assumed the corporate was hers.’ And at UPSA, somebody mentioned, ‘I assumed Flora was hers the best way she represents it.’ 4 years with the model just isn’t simple. We name her morning, afternoon, night—brief discover, lengthy discover—and he or she at all times reveals up.
Different model ambassadors in attendance, together with veteran actor Fred Amugi, gospel musician Piesie Esther, Tessy, and Asiedua, additionally recommended Serwaa for her exceptional work in selling Flora over time.
One of the vital heartwarming moments of the occasion was the presence of child Asesewaa, the latest face of Flora Diapers, who charmed visitors along with her harmless smile.
Flora’s Dedication to a Lasting Partnership
Flora and by massive Delta Paper Mill have expressed their need to proceed working with Serwaa for a lot of extra years.Delta Paper Mill Ltd (DPM) has been a key participant in Ghana’s tissue trade since its institution in 2009. Working from a state-of-the-art 5,700-square-metre manufacturing facility within the Motorway Industrial Space, Tema, the corporate produces high-quality rest room rolls, napkins, facial tissues, pocket tissues,chocolate and washing powder, making certain premium merchandise for companies and households.
With Serwaa Amihere as a model ambassador, Flora continues to strengthen its market presence, reinforcing its place as Ghana’s main tissue model.