Chief Govt of Stanbic Financial institution Ghana, Kwamina Asomaning, has highlighted the primacy of excellence in buyer expertise as a real measure of an organisation’s long-term success or potential.
He mentioned this in an interview about current accolades from the EMEA Journal, that acknowledge the financial institution as Finest Funding Financial institution and Total Finest Financial institution.
“Whereas these awards are welcome, the final word award comes from our clients as a result of the true measure of success lies not in trophies however within the satisfaction and loyalty of our clients.
“We don’t set out purposely to win awards. Moderately, we got down to deal with the wants of our purchasers exceptionally nicely which naturally drives sustainable progress and profitability.
“The last word award is the award you get out of your clients as a result of they’re those who pay the payments” he acknowledged.
This philosophy displays the financial institution’s core mission: prioritizing distinctive customer support over exterior recognition.
In response to Mr Asomaning, the awards are the results of a well-executed customer-centric technique reasonably than a deliberate pursuit of accolades
“We set for ourselves some very clear strategic selections across the sorts of clients we needed to financial institution, the sorts of options we needed to develop and the kind of expertise we needed to create for our clients.
“And that’s essential as a result of being clear about these selections is what’s going to produce the degrees of buyer satisfaction and this satisfaction results in loyalty,” the Stanbic Financial institution Chief Govt emphasised.
The financial institution’s concentrate on delivering distinctive buyer expertise obtained additional validation from KPMG, which ranked Stanbic Financial institution as primary in buyer expertise excellence in company banking and quantity two in Ghana’s retail banking sector in 2024.
This achievement which was highlighted within the “2024 West Africa Banking Business Buyer Expertise Survey” bolsters Stanbic’s dedication to being a real common financial institution, balancing its energy in company and funding banking with its rising retail banking capabilities.
Stanbic Financial institution Ghana was named the Total Finest Financial institution in Ghana on the 17th version of the celebrated EMEA Finance African Banking Awards 2024.
The financial institution was additionally adjudged the Finest Funding Financial institution for the 4th 12 months in a row and the Finest Debt Home for the 5th time, reaffirming the financial institution’s management in Ghana’s monetary sector.
The awards, now of their 17th 12 months, have fun excellence, innovation, and management in banking throughout Africa. Organised by EMEA Finance, a number one monetary publication overlaying Europe, the Center East, and Africa, the African Banking Awards spotlight establishments that exhibit excellent efficiency, sturdy monetary progress, and dedication to their clients.
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