Ladies in Advertising Africa Founder, Andrea Djan-Krofa.
Ladies in Advertising Africa (WiM Africa) in partnership with International Media Alliance is about to host the primary Actual Speak Debate occasion for 2025 in Accra.
Titled “Is AI a Menace or Alternative for Africa’s Artistic Sector?” and scheduled for Thursday March 13, this groundbreaking occasion will collect senior advertising and marketing, promoting, communications and artistic professionals alongside trade trailblazers to interact in a dynamic dialogue on the transformative impression of synthetic intelligence (AI) throughout Africa’s advertising and marketing and artistic industries.
“I’m thrilled to host this debate in Accra,” mentioned Ladies in Advertising Africa Founder, Andrea Djan-Krofa.
“This occasion is a novel platform to problem standard considering and discover the twin impression of AI – each its great alternatives and the challenges it poses.
“I’m extremely grateful to our companions (The Unstereotype Alliance, Kantar, Worldwide Promoting Affiliation (IAA) Africa and International Media Alliance) and supporters for serving to us deliver this imaginative and prescient to life.”
The Actual Speak Collection, which started in early 2022 as an area for candid conversations concerning the lived experiences of ladies in advertising and marketing, promoting, and enterprise, has developed right into a dynamic debate sequence.
The sequence now options skilled panels, stay polls, and interactive viewers engagement. This occasion will showcase insightful audio system corresponding to:
- Rashida Musa, Founding father of AI integration specialist agency rAIma.oi
- Daniella Esi Darlington (Alleina.co), AI governance and knowledge safety skilled
- Sylvia Appiah of Data Governance Methods (IGS)
- Mariam Kaleem Agyeman-Buahin, model, advertising and marketing, and fintech thought chief
Grasp Moderator Atõ Abassah will lead the full of life dialogue, tackling key questions like:
- How can AI drive effectivity and innovation whereas preserving genuine storytelling?
- What methods can guarantee equitable entry to AI instruments, significantly for under-resourced companies and rising expertise?
- How can we keep the human contact in artistic processes as automation will increase?
WiM Africa can be inviting sponsors and companions to hitch them on this pivotal journey. By partnering on this occasion – and future WiM Africa programmes in Accra – organisations can place themselves as leaders in innovation and inclusivity, participating with a high-calibre viewers of senior trade professionals.
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